Privacy Policy
1. Controller
The controller responsible for processing personal data on this website is:
Velodyne Acoustics GmbH
Alsterkrugchaussee 435
22335 Hamburg
Germany
Represented by Managing Director Mansour Mamaghani
Telephone: +49 (0)40 238 307 880
Email: info@velodyneacoustics.com
The controller is the natural or legal person who, alone or jointly with others, determines the purposes and means of processing personal data.
2. General information on data processing
We treat personal data confidentially and in accordance with the applicable data protection regulations and this Privacy Policy.
Personal data means any information relating to an identified or identifiable natural person. This includes, for example, names, email addresses, telephone numbers, IP addresses and technical usage data.
Legal bases
Depending on the purpose, processing is carried out in particular on the following legal bases:
- Article 6(1)(a) GDPR where you have given your consent,
- Article 6(1)(b) GDPR for the performance of a contract or steps taken prior to entering into a contract,
- Article 6(1)(c) GDPR for compliance with legal obligations,
- Article 6(1)(f) GDPR for the purposes of our legitimate interests, provided that your interests or fundamental rights do not take precedence.
Where information is stored on or accessed from your terminal device, permissibility is additionally governed by Section 25 TDDDG. Cookies and comparable technologies that are not strictly necessary are used only with your consent in accordance with Section 25(1) TDDDG.
Storage period
We store personal data only for as long as necessary for the respective processing purpose. Statutory retention periods remain unaffected. If the processing purpose no longer applies or you withdraw your consent, the data concerned will be deleted unless statutory or other permissible grounds require further storage.
Recipients and processors
We use carefully selected service providers to operate this website. Where these providers process personal data on our behalf, this is done on the basis of a data processing agreement pursuant to Article 28 GDPR.
Transfers to third countries
When individual services are used, personal data may be processed outside the European Union or the European Economic Area, particularly in the United States. Where a provider is certified under the EU-US Data Privacy Framework, the transfer may be based on the European Commission’s adequacy decision pursuant to Article 45 GDPR. Otherwise, the European Commission’s standard contractual clauses pursuant to Article 46 GDPR or explicit consent pursuant to Article 49(1)(a) GDPR are used in particular.
Despite the safeguards applied, processing in third countries may involve the risk that public authorities gain access to data and that European data subject rights cannot be fully enforced.
3. Your rights
Subject to the applicable statutory requirements, you have the following rights in particular:
- the right of access pursuant to Article 15 GDPR,
- the right to rectification pursuant to Article 16 GDPR,
- the right to erasure pursuant to Article 17 GDPR,
- the right to restriction of processing pursuant to Article 18 GDPR,
- the right to data portability pursuant to Article 20 GDPR,
- the right to object pursuant to Article 21 GDPR,
- the right to withdraw consent pursuant to Article 7(3) GDPR.
The withdrawal of consent does not affect the lawfulness of processing carried out on the basis of consent before its withdrawal.
Right to object
Where personal data is processed on the basis of Article 6(1)(f) GDPR, you have the right to object to such processing at any time on grounds relating to your particular situation. Where personal data is processed for direct marketing purposes, you may object to such processing at any time without stating reasons.
Right to lodge a complaint
You have the right to lodge a complaint with a data protection supervisory authority. The following authority is generally responsible for our company:
The Hamburg Commissioner for Data Protection and Freedom of Information
Ludwig-Erhard-Straße 22, 7th floor
20459 Hamburg
Germany
Telephone: +49 (0)40 428 54-4040
Email: mailbox@datenschutz.hamburg.de
Website: https://datenschutz-hamburg.de/
4. Encryption
This website uses TLS encryption. You can recognise an encrypted connection by the browser address beginning with “https://”. Encryption prevents transmitted data from being easily read by third parties.
5. Server log files
When you access our website, the web server automatically processes information transmitted by your browser. This may include:
- IP address,
- date and time of access,
- page or file accessed,
- referrer URL,
- browser type and version,
- operating system,
- hostname of the accessing device,
- HTTP status code and volume of data transferred.
Processing is carried out to provide the website securely and without technical errors and to detect and prevent attacks. The legal basis is Article 6(1)(f) GDPR. Our legitimate interest lies in the secure and reliable operation of the website.
The log data is deleted as soon as it is no longer required for these purposes. It may be stored for longer where there are specific indications of unlawful use or a security incident.
6. Cookies and consent management using Borlabs Cookie
Our website uses cookies and comparable technologies. Cookies are small data records stored on your terminal device. They may be technically necessary or, after you have given your consent, used for statistical purposes or to provide external content.
We use Borlabs Cookie to manage your consent. The provider is Borlabs GmbH, Rübenkamp 32, 22305 Hamburg, Germany.
Borlabs Cookie stores your choices in the borlabs-cookie cookie. This cookie contains information about the service groups and services to which you have consented or objected. According to the current configuration, its storage period is 60 days.
Storage is necessary to apply your choices and document the consent given. The legal bases are Article 6(1)(c) and (f) GDPR and Section 25(2)(2) TDDDG.
Services that are not strictly necessary are activated only after you have given your consent.
Manage consent
You may review, change or withdraw your consent at any time with effect for the future. The privacy settings list the categories and services used individually.
Current information about providers, purposes, cookies and storage periods can be viewed at any time in the cookie details of the consent dialog.
7. Technically necessary and functional services
WPML
We use WPML to provide the website in German, English, Spanish and Russian. WPML may set the following cookies in particular:
wp-wpml_current_language,_icl_visitor_lang_js,wpml_browser_redirect_test.
These cookies store the selected or detected language and enable the website to be provided in the appropriate language. Processing is based on Article 6(1)(f) GDPR and Section 25(2)(2) TDDDG. Our legitimate interest lies in the technically reliable provision of a multilingual website.
Further information: WPML cookie documentation.
Wordfence
We use Wordfence to protect the website against unauthorised access, malware and other attacks. The provider is Defiant, Inc., 1700 Westlake Ave N, Suite 200, Seattle, WA 98109, USA.
Wordfence may process IP addresses, access times, URLs accessed, technical browser information and security-related events. Processing is based on Article 6(1)(f) GDPR. Our legitimate interest lies in protecting the website, its systems and the data processed through it.
Wordfence sets certain cookies primarily for logged-in users, two-factor authentication and security functions. These may include wfwaf-authcookie-*, wfls-remembered-*, wf_loginalerted-* and wfCBLBypass.
Further information: Wordfence and the GDPR and the Wordfence Privacy Policy.
8. Contact and service forms
If you contact us using a contact, repair, spare-parts or service form, we process the information you enter. Depending on the form, this may include in particular:
- name and contact details,
- email address and telephone number,
- country,
- product, purchase and warranty information,
- fault description and message,
- submitted files or images,
- technical information relating to form submission.
Processing is carried out to deal with your enquiry. The legal basis is Article 6(1)(b) GDPR where your enquiry relates to a contract or steps prior to entering into a contract. In other cases, processing is based on Article 6(1)(f) GDPR. Our legitimate interest lies in handling your enquiry appropriately.
The data will be deleted once the enquiry has been fully dealt with and no statutory retention obligations or other legitimate grounds require further storage.
9. Newsletter and CleverReach
We use CleverReach to send and analyse our newsletter. The provider is:
CleverReach GmbH & Co. KG
//CRASH Building
Schafjückenweg 2
26180 Rastede
Germany
When you subscribe to the newsletter, we process your email address and, where applicable, your name. The date and time of subscription and confirmation, your IP address and technical information relating to the subscription may also be processed. Processing is carried out to send the newsletter you have requested and to document your consent.
Our newsletters may include analytics that determine, for example, whether a message has been opened and which links have been clicked. This information helps us optimise content and delivery times.
The legal basis for sending the newsletter and the associated performance measurement is your consent pursuant to Article 6(1)(a) GDPR. You may withdraw this consent at any time with effect for the future, particularly by using the unsubscribe link in each newsletter email.
After you unsubscribe, your address will be removed from the active mailing list. It may be stored in a suppression list to ensure that you do not receive further newsletters. The legal basis for this is Article 6(1)(f) GDPR.
Further information: CleverReach Privacy Policy.
10. Google Analytics 4
After you have given your consent, this website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. The measurement ID used on the website is G-1LQD6C94DV.
Google Analytics helps us understand how visitors use the website. The following information may be processed in particular:
- pages and content accessed,
- approximate geographical location,
- referrer URL,
- browser, operating system and device type,
- time and duration of the visit,
- interactions with the website,
- technical identifiers and cookie IDs.
Google Analytics uses the _ga and _ga_* cookies, among others. According to the current Borlabs configuration, these cookies may be stored for up to two years.
According to Google, Google Analytics 4 uses IP addresses to determine an approximate region and discards them before they are logged in a data centre or on a server. Nevertheless, fully anonymous processing cannot be guaranteed.
Processing and access to your terminal device take place exclusively on the basis of your consent pursuant to Article 6(1)(a) GDPR and Section 25(1) TDDDG. You may withdraw your consent at any time through the privacy settings.
Further information:
- Google Privacy Policy
- Privacy information for Google business services
- Browser add-on for disabling Google Analytics
11. Embedded external content and maps
YouTube
Videos from the YouTube platform are embedded on this website. The provider for users in the European Economic Area is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
The videos are initially blocked by Borlabs and loaded only after you have given your consent. Where technically possible, we use the youtube-nocookie.com domain for embedding. Even when this privacy-enhanced mode is used, connections to Google or YouTube are established when a video is loaded or played. The IP address, device and browser information, the page accessed and information about video usage may be transmitted.
If you are signed in to YouTube, YouTube may associate your use with your user account. YouTube may use cookies or comparable storage technologies for functional, statistical and advertising purposes.
The legal basis is your consent pursuant to Article 6(1)(a) GDPR and Section 25(1) TDDDG.
Further information: Google and YouTube Privacy Policy.
Google Maps
We use Google Maps on the dealer and distributor search page. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
Google Maps is loaded only after you have given your consent. Your IP address, device and browser information, the page accessed and map usage data are transmitted to Google. If you enter an address or location in the search function, Google may also process this information.
If you are signed in to Google, Google may associate your use with your Google Account.
The legal basis is your consent pursuant to Article 6(1)(a) GDPR and Section 25(1) TDDDG.
Further information: Google Privacy Policy.
Vimeo
Where videos from Vimeo are embedded on individual pages, this content is initially blocked and loaded only after you have given your consent. The provider is Vimeo.com, Inc., 330 West 34th Street, 10th Floor, New York, NY 10001, USA.
When a Vimeo video is loaded, the IP address, technical device information, referrer URL and information about video usage may be processed. Vimeo may use cookies and comparable technologies.
The legal basis is your consent pursuant to Article 6(1)(a) GDPR and Section 25(1) TDDDG.
Further information: Vimeo Privacy Policy.
12. Social media
Links to social media profiles
Our website contains links to our profiles on Facebook, Instagram and LinkedIn. The linked icons and graphics are provided locally by our web server. Displaying these links alone therefore does not establish a connection to the respective social networks.
Only when you click such a link do you leave our website and establish a direct connection to the respective provider. The provider may process your IP address, device and browser information, the time of access and the previously visited page. If you are signed in to the respective provider, the visit may be associated with your user account.
The privacy policies of the respective providers apply:
Embedded content from Facebook, Instagram and X
Where posts or other content from Facebook, Instagram or X are embedded on individual pages, this content is blocked by default. A connection to the respective provider is established only after you have consented to activation of the service.
The IP address, device and browser information, referrer URL, time of access and information about your interaction with the embedded content may be processed. If you are signed in to the respective network, your use may be associated with your user account.
The providers include in particular:
- Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland, for Facebook and Instagram,
- X Internet Unlimited Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland, for X.
The legal basis is your consent pursuant to Article 6(1)(a) GDPR and Section 25(1) TDDDG.
Further information:
13. Changes to this Privacy Policy
We amend this Privacy Policy if the services used, the processing of data or the legal requirements change. The version currently published on this website applies.



